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Heritage in Motion Powered by POPEYE

What is Seiko 5 Sports?

Seiko 5 Sports traces its roots to the Seiko Sportsmatic 5, introduced in 1963 as Japan’s first automatic day-date watch, widely known at the time as “Seiko Five.”
The collection was established with the birth of the Seiko 5 Sports in 1968, inheriting its foundational values.

With enhanced water resistance, legibility, and durability, Seiko 5 Sports embraced the culture and fashion trends of its era, earning favor among younger generations.
Since then, the collection has continued to evolve in both function and design.

In 2019, Seiko 5 Sports was rebranded as a symbol of carrying watch culture forward to the next generation – leading to the lineup as it exists today.

Everyday with Seiko 5 Sports

Wherever you are, whatever the day brings,
with Seiko 5 Sports on your wrist,
it feels like the day will turn out just right.

Easy. Chill. Cool.
Show your style, your way.

What would daily life be like
if you made this watch part of your routine?