The goal that inspired its creators was hardly a modest one. They were determined to create nothing less than the best luxury watch in the world. But, before the watch came the standard it had to attain. The "Grand Seiko Standard" of precision and reliability was set at a level higher than any yet achieved by SEIKO and higher than all the international chronometer standards.
The challenge was substantial, as new skills and technologies were required in order to meet and exceed the new Grand Seiko standard.